Bed Bath & Beyond
#CollegeProblemsSolved
Riding on Internet culture and immediate consumer trends, Qulture collaborated with Bed Bath & Beyond to create #CollegeProblemsSolved; an interactive series of multi-media campaigns informed by data and driven by influencer partnerships and ASMR creators on YouTube.
Content Production
Strategy & Insight
Services
Collaborated with ASMR talent and content creators, leading to 700K+ views on YouTube
Results
